Google has backed off the Digg purchase. But I doubt they’ve given up on social voting and commenting in search results. There was a lot of buzz last week on a possible marriage between Google and Digg, along with posts on TechCrunch showing how Google is experimenting with social search.
If you want to experience what it might be like if Google were to implement voting and commenting features into their results, you don’t have to imagine it. You can just use Scour.
Scour is a meta search engine that uses Google, MSN and Yahoo results for their own search results and adds the very thing everyone has been talking about: voting and commenting.
It is “social search” in action. And it feels kind of good to be able to vote up worthy sites and comment, even though it has zero effect on the results on any of the engines.




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Once again it looks like Microsoft is chasing Google. Google has been testing the “bounce rate” in Google results for a long time. They do that three different ways.
Google Analytics has “bounce rate” as a top level indicator in the main dashboard.
Google tracks everything from JavaScript from Google search results.
Worse yet the Google toolbar tells Google everything you do even if it is not visable in your browser, or even when you are using a browser that it is installed in.
Now let’s go one step farther with Microsoft…
Microsoft buys Yahoo, lock stock and barrel for the $33 a share offer.
Who does Yahoo own?
Why is Microsoft NOT interested in Digg?
Why is Google suddenly making all kinds of social bookmarking noise?
Everybody says I am crazy but I saw the light long ago. I put these pieces together 6 months ago when I joined SMC. Now that they are pretty obvious I am talking about them more publicly.
See ya on FaceBook, David!
Chris Lang’s last blog post..Google Dumps Digg and Walks Out as Acquisition Seems Near
Scour is a decent social search engine. If you like to surf the web in this manner, I suggest checking out Me.dium’s new offering.
Me.dium’s Social Search, which leverages the Yahoo! Search BOSS platform, provides an entirely new level of information on top of traditional search. Me.dium’s Social Search harnesses the activity of the crowds to let you find information that has relevance based on what people are actually surfing right now.
Me.dium’s technology lets the inherent activity of real people – not robotic crawlers – determine relevance. Me.dium’s Social Search results show what people are surfing and find interesting, right now. While other search engines base relevance on how content links across pages, Me.dium’s Social Search shows you the most popular news, reviews, pictures and videos that other people are actually looking at in relation to your search term. And as the activity of the people online changes, so do the search results.