Cathy Stucker is onto something. She should be, she’s known as the “Idea Lady” after all!
She’s created a new, free service for bloggers targeting two of their main concerns: constant content production and getting links.
I’ve written about guest posting here a number of times, but it can be a real chore getting people who are willing to write for your blog. Until you are truly mega famous, you aren’t going to have people dropping high quality, original posts on your doorstep for your exclusive use. It’s also no picnic getting other bloggers to accept your guest post proposal. Who would have thought offering to give away great, original content would be so hard?
That’s where Cathy’s new group comes in. It is an extremely simple, but much needed service for bloggers. Blogger Linkup focuses on organizing bloggers to exchange or offer content and links to each other.
It is nothing more than an email list organized and run specifically to put requests out to the group from bloggers who need content and bloggers who want to guest post for others.
Guest posting increases traffic.
You get to be in front of another blogger’s following with an implied endorsement of your expertise.
Offering your blog as a place for guest posters to submit their work increases your daily content production.
The more you update your blog, the more traffic you get as well as increasing your chances to score in the engines for new keywords.
Placing yourself in the middle of a network of bloggers who are all motivated to do or receive guest posts increases your chances of getting more frequent guest posters and/or getting your expertise in front of a lot more people with links back to your blog or other type of site.
Give the service a try. And be sure to thank Cathy for stepping up and providing it in the first place. It’s a valuable thing!

