If we weren’t, would car companies give us cars just so we’ll talk about them on our blogs? How about all the money companies throw at bloggers for advertising. (eMarketer predicts over $700 million by 2012).
Advertisers want our traffic more than any other kind of traffic on the web today. Because our traffic is living, breathing, devoted people who listen to what we say. There isn’t any other kind of traffic available on the web that is as high-quality, or high-converting as blog traffic.
For people who are still thinking you need a job to survive in this world (how’s that workin out for ya?) and that blogging is not a serious industry, think again.
For people who think their route to a wildly successful online business is through ebook sales, again, think about which you’d rather have. $400+ per day and growing, or a $30,000 launch day with nothing but another product to create at the end of the day?
Blogs are now the power center of the web.
Blogs are visited more than the search engines and all the social sites put together (another eMarketer study showed 54% of all the web’s traffic hits blogs.)
I don’t think the flavor of the day internet marketer gets this yet. And I fear that once it sinks in it will be too late for some to profit like all the established bloggers are going to in the months and years to come.
We control the eyeballs. We control wallets. Bloggers are the most powerful group on the web today. The entire web. Not just a niche.
Think about that. Then when the lights come on, do something about it!

