One day you might find yourself wondering…
“How did I end up on a page about the mating rituals of African Elephants? I gotta get back to work!”
That’s a fine idea, unless your blog is something to do with African Elephants. Then I would say quit kicking yourself for surfing aimlessly.
As we get busier, usually in direct proportion to the growing amount of visitors to our sites each day, we start cutting down on what we used to do online when we didn’t consider it a business. We stopped surfing.
With all there is to do keeping up a blog and marketing, not to mention testing advertising or developing and supporting products or services, it is natural not to use the web much for plain, old fashioned surfing.
But this can become a problem. You can put yourself in a bubble and your competition can get the jump on you.
8 Tips for Surfing Aimlessly
- Allow yourself some guilt-free time to surf around your niche each week.
- Venture around the edges of your niche and let the clicking flow. You never know what you might find that can help you with post ideas, breaking news, or finding great sites you should be following regularly.
- Open up your feed reader, clear the cobwebs, dust off some feeds you already belong to, and click around.
- Find great posts and follow the links of the commentators to find new blogs and sites of interest.
- Use your StumbleUpon toolbar to simply stumble more. There’s some killer stuff even Google hasn’t ranked yet in StumbleUpon.
- Compare the new stuff you find to old stuff you subscribed to before and make the old stuff prove itself worthy, or not, to stay in your feeds.
- Make comments on new blogs you find. Get a link and make some friends outside a social network for a change!
- Follow links from the blogs that appear in your Google Alerts. Most people check the blogs themselves and leave it at that, but a delightful journey often ensues when you start clicking around any given blog’s sphere of influence.


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