Seth Godin has an excellent post about the different levels of marketing.
I think I fall into the level of appearing not to try many times.
I never want to appear desperate for anything, and, in truth, (or as a consequence) I’m not.
Wonder if that is a self-fulfilling prophecy?
Because my nature is to have people “love me or leave me” it is like taking a step backward and having people subconsciously step forward toward my sites and products.
It works not only for me but for a lot of sites on the web, many of which are probably in your bookmarks precisely because they didn’t appear to care whether you bookmarked them or not!
